Use this product daily as it is a temporary firming formula. It is not meant to be a long term solution. All products even the best, only work if you use them daily (some 2 times a day). For long term wrinles and lines be sure to use either a peel or Baby Quasar two to three times a week,.Try some products, find the ones you like best for cleansing (try the Clarisonic system), long term wrinkle reducing (you may need two or three to get your retinol, hyaluronic acid and different peptides).